How to create a kickass free or paid challenge that gets you bigger, better results

And say hello to MORE customers who are picking up what you're putting out.


What does your business need now?

The Challenge Of ALL Challenges Course is about MORE than your mother's launch plan. Your business has MORE needs than justs launching and my kickass Challenge Course gives you just that...MORE

MORE Brand Awareness

MORE List Growth

MORE Sales

MORE Engagement

MORE Testimonials


MORE Momentum


MORE Kickassing

What if you could...

Create a kickass marketing strategy that builds momentum for your business and is fun to promote again and again.

Attracting new, excited leads on demand while keeping them engaged and ready to buy.


The Challenge Of ALL Challenges Course

 Your step by step guide to choosing, creating, promoting, and running  your own kickass free or paid challenge that gets bigger, better results.

Here's What You'll Get

  • My Challenge CSI will give you a more complete view of what challenges are, the kickass benefits, and how to leverage those benefits to meet your business goals.
  • Learn the different types of challenges and how to choose the best type of challenge for your business, based on you're goals (not what's "trendy")
  • You'll be able to maximize your challenge results by choosing the right ingredients (there are hundreds of combinations of ingredients)
  • How to choose the kickass challenge topic your audience wants with the frame it, name it, claim it formula.
  • Set yourself up for success with expectations based in reality (not hype)
  • How to create a marketing and visibility plan that gets your challenge in front of more people.
  • Learn how to masterfully deliver your challenge and follow up for maximum results. (most people don't do this!)
  • Understand the results of your challenge
  • Learn how to leverage your challenge results to build momentum.
  • Social media templates, email swipe files, registration page templates, challenge content planner, checklist and more!

Inside The Course

Introduction to Challenges

This is where you get the big bicture view of what a challenge is and what it can do for you. My challenge CSI will show you options you didn't know were possible.

Develop Your Plan

Take the results from the challenge CSI and turn them into a master plan that benefits you, your business, and your audience. You'll build the Blueprint you'll follow for your challenge.

Design Your Content

Using your bueprint you'll identify your content needs and create the assets you need to create, promote, and run your challenge. Once this piece is complete, it's smooth sailing.

Marketing Your Challenge

Marketing is the cornerstone of a successful challenge. In this module you will learn current strategies and tactics that work to build audiences from scratch and maximize sign-ups to your challenge.

Delivering Your Challenge

Learn how to present and connect with your participants throughout your challenge to keep them coming back and ready to take the next step. Retain More participants throughout your challenge and maximize your converstions.

Review Your Challenge

The most important peice of all... follow up. This is where most people lose momentum rather than gain it. Learn how to interpret your results, leverage your follow up, and build momentum like the gurus do.

There's Kickass Bonuses Too!

Monthly Live Calls

You'll have access to a year of monthly live zoom calls where you can ask me anything, get feedback, and see real examples and case studies of successful challenges.

Challenge Planner

The ultimate challenge planner will ensure you don't miss a beat. Covers everything from your messaging, content, marketing, schedule, timings, and more!

Swipe Files

Never start from scratch with my proven swipe files and templates. From emails, social media, challenge content, promos, and more, I have you coverd!

 "Alice got me from doing the most to selling the most by simplifying my challenge idea so my customers & clients knew how I could help them and how to buy from me easily.

Marissa Loewen
Create The Rules

This course is absolutely for you if...

  • You're  ready to make friends with your sanity and implement a marketing strategy and ditch the random tactics.
  • You're  ready to put a ring on it and commit to a long term strategy  to build momentum in your business.
  • You want to go where everybody knows your name. 
  • You like it when people comment on and share your content.
  • You want people to buy your products and services.

You may want to keep looking if...

  • You're into random acts of marketing that keep you going round and round with no results.
  • One and done tactics are your jam, commitment's for loosers, amiright?
  • You like being the best kept secret on Al Gores internet.
  • Your audience + crickets = happy dance.
  • Starting over again and again and again is your idea of a good time.

"The Challenge of ALL Challenges Is The Kickass Challenge Plan That Won't Kick Your Ass While You're Running It"

Hello Fabulous!

I'm Alice Miriam, an audience development and virtual event strategist working with small business and organizations to generate connection capital with meaningful audience engagement and growth through virtual events like summits, conferences, and challenges.

 With over 3 decades of experience, I have produced more than 100 custom events, increasing reach and engagement for clients ranging from digital creators to enterprise businesses to state governments.

Frequently Asked Questions

The short answer is no. However, if you go through the entire course, join the live calls monthly, produce and run a challenge and re run your challenge three times with zero progress/results, reach out to me and we'll have a chat about it.

You're guaranteed 12 months access or life of the course, whichever comes first. You'll also get 12 months access to the monthly live calls. While the live call access ends, course access will remain as long as this course exists, meaning I have no intention of removing your access. 

You have access to 12 months of live calls to ask questions. If you need more than that, I have special pricing for course members on done with you and done for you challenge packages and audits. You'll get the best audit price if you add it now during your course purchase.

Challenges at their core are a marketing campaign and yes, they work with any and every niche! Whether you're service based, product based, brick and mortar, or digital business, there's a challenge that will work for you and I'll show you how.

Yes. There are many different type of challenges and ways to run them and you most likely already have the tools you need. Some of the basics I recommend are a way to collect names and emails through an email provider (there are free ones), Canva account (there;s a free version too!), Landing page (free options here too), and social media (also free!). The great thing about challenges? As you run them again and again you can up level your tools and processes, the import thing is to get started where you are so you can grow!

Get Bigger, Better Results Now!

6 Module 22 Lesson Course (Value $499)
Monthly Live Calls (Value $199)
Challenge Planner (Value $27)
Swipe Files (Value $99)
Templates (Value $99)
Tutorials (Value $99)



Course Only - One Time Payment


Full on demand course with monthly live calls for custom support!

  • Access to course
  • Bonuses
  • Private Community
  • Monthly Live Calls

Course + Audit - One Time Payment


Add A Challenge Audit and Consult For ONLY $198 ($398 Full Price)

  • Challenge Audit
  • 60 Minute Consult
  • Priority Chat Support
  • Challenge Featured On Blog With Link Back!

Are you ready for more customers who want what you have?


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